Right now, we have Adit – the man behind Paradise Youth Club and Prime Apparel. He was also known as a tattoo artist and brand consultant.

He successfully brought Paradise Youth Club into worldwide spectrum. Featured on the contemporary digital platform by the likes of Hypebeast and Highsnobiety, Paradise Youth Club drives its character naturally and impressed international retail like Dover Street Market, Size?, Urban Outfitters, Bene Culture, et cetera. In this conversation, we talks about his latest creatives treatment and its-prime-time during the global pandemic.


What did you do during this pandemic? I did many things so far, starting from learning to cook, creating a new brand (Prime), and held private group meditation.

What’s one positive thing you can take from this situation? To me it’s like a magical situation, I’ve progressed a lot during the quarantine period especially on my spiritual journey, and one of the positive values that I take is to realize that nothing is certain in this world, we must continue to adapt get out of this comfort zone.

What inspired you to sharpen your creativity? The circumstance is affect me a lot.

3 track that you mostly listen to during this outbreak!

1. Hvorfor Ikke Mig – Danseorkestret / 2. Ride – Manfredas / 3. Can We Pretend – Bill Withers

3 favorite brands?

1. My latest brand PRIME Apparel / 2. Égon / 3. Non Plussed

What will you do after all of this back to normal? I don’t feel there’ll be any change, I’ll just keep going, progressing. What’s normal anyway?

For further details, please head over to I’m With Adit